Digital Marketing
Grow Your Business With Clemson Web Design & Google Ads Pay Per Click
We can get your business in front of customers when they’re searching for businesses like yours on Google Search and Local Maps. Pay only for results like website clicks and conversions. Call Clemson Web Design to see how we can drive targetted traffic to your website.
Pay Per Click
Only Get Charged For What Generates Clicks
Retargeting
Reclaim Lost Visitors With Retargesting PPC
Analyze & Track
Track Customers and Generate New Leads
Monthly Report
Google Ads Campaign Management
Upstate South Carolina Affordable Digital Marketing Company
Clemson Web Design manages and delivers omnichannel marketing campaigns across search engines and social media platforms that help small business reach their marketing goals. I offer my marketing services to local businesses in the Clemson SC, Anderson SC and Greenville SC area.
Marketing and Web Design go hand and hand. You can’t have one without the other. Being a website developer – my main focus is on Search Engine Marketing and driving traffic to the websites I build. I approach digital marketing the same way I approach web design – from the ground up.
Ground Up Approach
Why choose Clemson Web Design for your marketing agency? A ground up approach. I’m a web developer and web designer. I’ve experienced marketing ventures first hand – From the first inception of a website all the way to managing monthly digital advertising budgets . I know what works and I know what doesn’t.
Search Engine Marketing Services That Help Locals Get Found
Today’s digital marketing is complex. Gone are the days of blindly building backlinks and keyword stuffing your content. Todays search engines are smart. The techniques used to rank your website in the past are no longer relevant. In fact. Using old SEM techniques today will get your website penalized!
When you have a solid content strategy, a well built website and stellar on page SEO, it’s time to invest in digital marketing. SEM is about building your website authority, website quality, social signals, it’s about getting traffic and funneling that traffic into conversions. It’s a multi-layered process that ensures your advertising dollars provide a return and any marketing budgets provide a positive outcome for your business.
- Search Engine Marketing
- Target Google, Bing, Yahoo
- Pay Per Click Campaign Setup
- Managing PPC & Keyword Campaigns
- Data Driven Strategies
Free Digital Marketing Consultations & Pay Per Click Proposals
Play To Learn About Google Adwords
Digital Marketing with Clemson Web Design in Upstate South Carolina can drive targeted traffic, increase your customer base, brand awareness, and your overall sales.
Web Design
We Specialize in Professional Websites & Platforms
eCommerce
Sell Online with Professional eCommerce Solutions
SEO
Maximize Your Reach with Search Engine Optimization
Graphics
Custom Graphics, Ads & Images To Support Your Business
Affordable Digital Marketing In Upstate South Carolina
Google Adwords Marketing
Googles bread and butter pay-for-click advertising. Adwords is the usual go to for first line traffic. Put simply – Adwords allows you to drive traffic to your website. Web traffic that cost you per click.
A basic use example is you can bid to put your website link on the first page of Google results for specific keywords – above the organic results. If your bid is high enough, and your ad gets a click. You will pay for that click. Hence the term, Pay Per Click.
Google Adsense Network
Googles ad network also allows you to target 3rd party websites and media spots on a variety of websites in Google’s Adsense Networks. These Ads can be graphical banners, animated gifs and even videos. The range of content allows for diversity and Google’s Adsense Network partners offer a very targeted approach to whom you can market to.
As example, If you sell car parts online – Googles Adsense network gives you the ability to target website visitors on online car forums, discussion boards or blogs. It even gives you the ability to target traffic from news websites, 3rd party publishes and even target Youtube with video advertisements.
Other Digital Marketing Platforms That We Consult & Assist On
Bings search engine marketing is a lot like Googles Adwords Marketing except it applies to Microsofts search engine results and the Bing network of marketing sites. The reach of Bings ad networks aren’t as vast as Googles but the competition is lower, the bidding is easier on your pocket. These trade offs make Bing Ads Marketing a viable choice to Adwords. The cost are lower but if you can optimize your marketing efforts – the impact can equal that of Googles marketing network for less overhead cost.
DuckDuckGo is has grown to over 80 million users. That’s a bit shy of the 4.5 billion that use Google search services. DuckDuckGo is now part of the Bing Syndicated Search Network. This means you can advertise across multiple sites with the Bing network. This gives your business access to a much larger market with DuckDuckGo.
Retargeting is the online advertising strategy aimed at users who have already visited your site. As in – Retargeting Marketing specifically targets people who have come to your website and for whatever reason, left. Retargeting is fundamentally different from other marketing techniques because the people you are targeting already know about your business. In theory – getting return customers is substantially easier than gaining new customers. Retargeting helps get your customers back, helps drive more sales and is a viable marketing strategy.
Social media marketing is also a great way to reach potential customers. Social media platforms like Facebook, Reddit, Pinterest and Twitter offer a affordable way to reach beyond your following. From graphical Ads to text and video. Social media sites allow a cost per click approach similar to that of Bing and Google. You can target specific locations, demographics and age groups. If you have a large Social Media following, Social Media Marketing can be a sure fire way to jumpstart your website traffic and sales.
Email remains a top marketing platform for bloggers and eCommerce stores. Clemson Web Design can automate your email, build compelling email marketing templates and help you get your email marketing on track. Experience using platforms MailChimp, ActiveCampaign, Constant Contact, Hubspot and Springbot ensures you choose the right platform at the right price.
Search Engine Marketing & Search Engine Optimization
Search Engine Marketing (SEM) is advertising and strategy that drives paid traffic to your website. It’s important to seperate that from Search Engine Optimization (SEO) which normally refers to the on-page optimization of your physical website and content.
Search Engine Marketing drives what is normally paid-for traffic to your website where as SEO is related to the optimization of your website for best results on organic search engine results.
Successful Search Engine Marketing campaigns start after your website, on page SEO and branding is well established. If you spend advertising dollars driving traffic to a poorly built website then you’re already facing an uphill battle.
Marketing can get you traffic but its up to your website to convert that traffic into sales and contacts. That’s why the first step to search engine marketing is ensuring you have the website and basic SEO foundation that justifies the investment.
Professional Websites That Build Brands
Partner With The Best South Carolina Web Design Company
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- - Locally Built in Upstate SC
- - One on One Support
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